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All children are equally different!

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May 23, 2016 by PO.P Press

Polarn O. Pyret is

celebrating our 40th anniversary

We have developed a collection with rainbow stripes to symbolize our long-term values in relation to the equal value of all children. All children are unique, and they are all equally different. For every item from the collection that is sold, $1 will go directly to World Childhood Foundation to help ensure that children get to be children, now and in the future.

Some items from Polarn O. Pyret’s summer collection will have the splendid colors of the rainbow to highlight the equal value of all children. The collection is made of soft jersey and primarily consists of organic cotton – perfect for all summer activities. There are kimono wrap-around bodysuits for the tiniest children, with the usual extra space for diapers and a matching hat. For slightly older children, there is a dress with dots in rainbow colors and a soft, wonderful jumpsuit.

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For every item from the collection that is sold, $1 will go directly to World Childhood Foundation to help ensure that children get to be children, now and in the future

The Equally Different campaign is an expression of our 40-year history in terms of safeguarding the right of children to be children and the equal value of all children. This vision is also shared by World Childhood Foundation, so it seemed only natural to contribute a little extra to the organization during the campaign – as one aspect of our long-term cooperation. Also, the splendid and colorful collection will be a perfect addition for the summer, says Nanna Hedlund, CEO of Polarn O. Pyret.

Just like Polarn O. Pyret, Childhood likes diversity, and we work for the right of children to get to be children. Polarn O. Pyret is an important and committed partner of Childhood, and we are proud that our cooperation has been expanded to include the wonderful rainbow collection, says Paula Guillet de Monthoux, Secretary General of Childhood. Please keep an eye out for this wonderful collection in the next couple of weeks. It will be available both online and in-store.


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